How to Design Global Business Strategies?

Globalisation has made this world a much smaller place. With the introduction of technology, social media and diplomatic trade relations, it has become easier for companies to operate across international borders, and to even reach out to a wider customer base. However, in order to step into foreign markets, companies need to adopt their strategies according to the suitability of the international markets. They need to study the language, culture, economic structure and political factors on the market before coming up with a strategy that will be appropriate for the international consumers. The strategies need to be pertinent and satisfying for the global firm to survive the competition faced from the local organisations. At the same time, they need to ensure that the strategies fit in within the company’s budget.

Why are Global Business Strategies Important?

In today’s globalised world where social media has taken over our current lifestyles, customers all across the world has become more exposed to traditions, styles, trends, and preferences followed in different nations and cultures. Subsequently, customers have become more willing to accept and follow international trends. For example, Westernisation has caused several Asian markets to change their fashion and food preferences. In such a scenario, it is essential for companies to come up with global strategies and remain competitive.

What will you learn?

This online global business strategy course focuses upon the strategies that businesses must contemplate before stepping into a foreign market and thriving in the different market circumstances. This strategy training course will include the following topics:

  • Trade agreements.
  • Types of trade transactions.
  • Currency management.
  • Risk mitigation.
  • Regulations and Ethics

Know more about the course.

Course Delivery: The course will be delivered online on Skill Advantage’s LMS. There will be a mix of text and videos available.
Course Price: Rs. 4,000
Access Time: 2 Months
Certification: Receive an online PDF certificate offered by Skill Advantage and Accredited by Asian College of Teachers, Asia’s biggest teacher training organisation. Hard copy of certificates can be availed for an additional charge.

Course Outline – Global Business Strategies Training Program Outline

  • Session One: Course Overview
  • Session Two: Key Communication Components
    • What Communication Is All About
    • Pre-Assignment Review
  • Session Three: The Building Blocks
    • Business and Marketing Strategy
    • Public Relations Plan
    • Working on the Plan
    • Elevator Pitch and Executive Summary
    • Developing Your Pitch
    • Practice Makes Perfect
  • Session Four: Your Communications Plan
    • Introduction
    • Selecting Your Communications Destination
    • Choosing a Communications Route
    • Making Connections
    • Establishing a Communications Vehicle
    • Developing an Approval Process
    • Inbound vs. Outbound: How Can We Help You?
  • Session Five: The Five C’s of a Successful Message
    • Be Clear
    • Be Concise
    • Be Complete
    • Be Correct
    • Be Compelling
  • Session Six: Communication Strategies
    • Setting a Goal for Each Communications Piece
    • Strengthening Your Core Message
  • Session Seven: Sharing Information Through Media Releases
    • Key Pieces of the Media Release
    • Drafting Your Message
    • Getting into It
  • Session Eight: Communicating Online
    • Blogging Tips and Tricks
    • Making Connections
    • Connecting Through Social Media
    • Social Media Plan Worksheet
  • Session Nine: Using Stories to Communicate
    • The Importance of Story
    • Tell Me A Story
  • Session Ten: Polishers and Time Savers
    • Communication Fact Sheets
    • Getting It Together
    • Reduce, Re-Use, and Recycle
  • Session Eleven: Enhancing Your Results
    • Search Engine Optimization (SEO)
    • Optimizing Our Results
    • Taking Your Communication Pulse
    • Focusing on the Research
    • SWOT Analysis
    • Making Connections
  • Session Twelve: Maintaining Your Message in Crisis
    • Recommended Reading List
    • Post-Course Assessment
    • Pre- and Post-Assessment Answer Keys
    • Personal Action Plan

Who is eligible for the course?

  • Business Owners
  • Entrepreneurs
  • Business Strategists
  • Global Managers

Academic Support

Individuals participating in the Skill Advantage’s online skills and training courses will be entitled to receiving thorough and persistent support from Skill Advantage’s highly qualified academic tutors. From answering questions regarding the use of the e-learning platforms to clarifying doubts regarding certain topics, our friendly tutors will always be available to assist and further facilitate your learning experience.

Contact Details

  • skilladvantagetraining@gmail.com
  • Mittal Commercia, Unit No. 412, C - Wing, Asan Para Road, Marol Naka, Andheri East - 400059, Mumbai, Maharashtra 400059
  • SAI PREMA’, 1st Floor, Christ Lane No.39 Krishnanagar, Hosur Rd, Industrial Area, Koramangala, Bengaluru, Karnataka 560029

Upgrade your Course

You can opt for a more thorough and effective learning experience by opting for additional Small Business Management Training courses. You can create a bundle by choosing extra the following additional courses:

Prices

  • The entire Small Business Management Training Course Bundle: Rs. 30,000
  • 1 Course: Rs. 4,000
  • Bundle with 2 Courses: Rs. 6,999
  • Bundle with 3 Courses: Rs. 10,999
  • Bundle with 4 Courses: Rs. 14,999
  • Bundle with 5 Courses: Rs. 18,999
  • Bundle with 6 Courses: Rs. 21,999
  • Bundle with 7 Courses: Rs. 23,499
  • Bundle with 8 Courses: Rs. 25,999
  • Bundle with 9 Courses: Rs. 27,999
  • Bundle with 10 Courses: Rs. 29,999

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